LinkedIn is an incredible platform to use in your job search. It combines all you need from networking and researching companies for your job search to job postings. It is also a great tool for small business owners who are looking to grow their businesses. The focus of this article will be on the best ways to maximize your usage of LinkedIn to grow your career and/or find your next role.
Maximize Your Profile
LinkedIn profiles can provide a lot of information if utilized and some time is invested in the creation of your profile. To start you should have a professional headshot and your job history. List your job history and explain to viewers what you did and accomplished in previous jobs. List your education, volunteer work, and courses you have taken. Unlike the resume, it gives you a lot more room to explain who you are to employers and other connections. Also, take advantage of the about me section. In this section write a few paragraphs about where you have worked and utilized your skills, languages you speak, interests and professional pursuits you have, and anything else you think might be of interest to viewers. Also, in the headline of your profile, don’t just list your current role and company, make a statement, and highlight your strongest skills.
Job Search on LinkedIn
LinkedIn like most social media networks has an app that you can use on the go. You can search for jobs. You can search by area, keywords, job titles, and skills. LinkedIn can also send you job alerts to your email when job opportunities come up that are within your job search scope. Job postings on LinkedIn often include a detailed description of the company, the job, and how to apply. Some employers allow you to apply directly with your LinkedIn profile, while others will redirect you to their page where you can apply.
Networking
Networking is probably the most used function on LinkedIn. It can be a great place to meet other professionals, set up meetings, sell your products, and more. Perhaps you have a profession other than what you currently do of interest, and you want to find out more about that profession. LinkedIn is a great place to connect with others and find out more about that profession. You can view profiles and see what kind of credentials people have. You can also reach out to individuals to have an informational interview. During informational interviews, you will not only gain insight into new professions but will also make professional connections as well. Also, join groups, post regularly about industry-related topics, and comment on other people’s posts. Many times, they will respond to you. As with any networking situation, remember how you can be of service to others, and not just how they can help you. Take your time to build genuine connections and friendships.
Jennifer Bouley is a Career Development Practitioner located in St Stephen. She has a passion for helping others find wellness in their careers, while finding fulfilling jobs. Jennifer can be reached at blissplusyou@gmail.com.
